Branding & Marketing

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Branding & Marketing with a Passion.

Nonprofit and for-profit communities alike need a distinctive brand to stay competitive. With a unique, differentiated brand, your senior living community will outshine 95 percent of your competitors. Too many brands and communities look identical to one another because they use cookie-cutter stock photos, generic content and bland messaging.

A strong brand is foundational to the success of all your other marketing and communications activities, including digital, direct mail, television and radio. Ensuring a clear brand message across all channels wins.

With digital marketing, branding has never been more vital. Online marketing performed by digital agencies can actually hurt your brand with poorly conceived creative or ageist content. In fact, the more digitally targeted your marketing becomes, the sharper your branding needs to be.


If your competitors could swap logos with your ads or websites, could your target audience tell the difference?

If not, you don’t have brand differentiation.

That’s where we come in.

3rdThird has designed branding projects that yielded ROIs of up to 300:1 and helped census-challenged communities rebound to full occupancy within a year. We’re specialists in integrating your branding across social media, pay-per-click, email, SEO, direct mail, ads and websites to help your community connect across channels.

We have a 100% success rate in improving response, generating leads and making the phone ring.


Strategic marketing plans
Media planning and placement
Marketing turn-arounds


Strategic social media
Pay per click
Digital media
Email marketing
Web development


Direct mail
Print and display advertising