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A 3rdThird representative will be in touch within 24 hours.


The face of your senior living customer is changing.

Let the Dude show you the way.

Watch a new video weekly until LeadingAge National and come for a visit at booth #3421.

And then roll strikes with 3rdThird:
300:1 ROI • Better meals • 100% occupancy








Why The Dude?

Using the iconic baby boomer known as “The Dude”, we’ve put together a series of weekly videos about what this fictional character might say on real issues facing the senior living industry today. And, while The Dude might not be your exact demographic profile, his insights and attitudes toward 62+ living are spot on.

Meals Are Marketing, Man…

The Dude makes an excellent point. Unfortunately, no one teaches the value of culinary management in business school. That’s why we created the Culinary Coach. Our onsite evaluation will cover budget control, staffing, equipment, menu, service models and more. You’ll gain usable insights on what to improve and how to do it, as well as a better understanding of how to manage the second largest line item in your budget.

Curious about what 3rdThird Marketing can do for your branding and culinary services?
Connect with us today!


If you’ll be at LeadingAge National, join us on The Dude’s limo party bus, starting at 8PM on Tuesday, October 29. Besides on-board White Russians, cocktails and whatever else The Dude might bring along, we’ll be cruising back and forth between The Ziegler’s party at the Hard Rock Hotel and various hotels in downtown San Diego.

Skip the Uber and ride the Duderino! 

Our stops:

• Hard Rock Hotel “Ziegler party”
• San Diego Marriott
• Hotel Indigo
• Tavern+Bowl

• Rustic Root
• barleymash
• Manchester Grand Hyatt Marriott Marquis

Sign up for updates and see where the bus is at throughout the evening!

Get in Touch